Marketplace

The Growth and Potential of Cross-Border E-Commerce

The global cross-border e-commerce market continues to expand year by year.
Focusing specifically on cross-border e-commerce within the overall EC market, the market size is expected to grow from approximately 88 trillion yen in 2019 to about 543 trillion yen in 2026. This represents a growth rate of 517% over seven years, with an average annual growth rate of around 30%—far outpacing the expansion of the global EC market as a whole.

Japanese products are highly valued in many countries across Asia, Europe, and the U.S. for their “quality,” “craftsmanship,” and “reliability,” steadily gaining more fans. In particular, attention is now turning to products from small businesses and artisans, as the value of “non-mass-produced” items is being rediscovered.

However, expanding into overseas markets involves significant challenges, including store applications, translation, shipping, and customer service.
That is why Tetote Links exists.
We provide a system that removes these barriers on your behalf, delivering not only your products but also the “spirit” behind them.

Sell to 190 countries worldwide

eBay

One of the world’s largest online auction marketplaces, operating in 190 countries with over 1.4 billion listings and 187 million buyers.

Available Countries
190 countries
Users
180 million+
Listings
1.5 billion+

One of the world’s largest marketplaces

Amazon

Amazon operates 16 marketplaces globally, making it the world’s largest online mall. It has already expanded into 14 of the 20 major economies, plus the UAE and Singapore, and its European platforms cover 28 countries.

Available Countries
200+ countries and regions
Users
300 million+
Listings
Not disclosed

Southeast Asia’s leading marketplace

Shopee

Operating mainly in Southeast Asia and Taiwan, Shopee has over 400 million active users and is a rapidly growing mobile-first marketplace.

Available Countries
Approx. 10 countries (Southeast Asia, Taiwan, Brazil, etc.)
Users
400 million+
Listings
Hundreds of millions+

A global e-commerce platform used in 175+ countries

Shopify

From small businesses to major brands, Shopify powers millions of stores in over 175 countries, making it one of the world’s largest e-commerce platforms.

Available Countries
175+ countries
Users
5 million+ stores (merchants)
Listings
Hundreds of millions+

An Alibaba Group marketplace operating in 6 Southeast Asian countries

Lazada

Active in Singapore, Malaysia, Thailand, the Philippines, Indonesia, and Vietnam, Lazada has grown rapidly with strong logistics and technology support from the Alibaba Group.

Available Countries
6 Southeast Asian countries
Users
160 million+ annual active consumers
Listings
Hundreds of millions+

The online marketplace of America’s leading retailer

Walmart

Operated by the largest retail chain in the U.S., Walmart Marketplace benefits from a nationwide logistics network and a customer base of hundreds of millions.

Available Countries
Mainly the United States
Users
120 million+ monthly visitors
Listings
Tens of millions+

A leading e-commerce platform in Europe and CIS regions

Joom

Founded in Latvia and now headquartered in Portugal, Joom is an international platform offering a wide range of products— from apparel to daily goods—mainly across Europe and CIS countries.

Available Countries
Global expansion, mainly in Europe and CIS regions
Users
25 million+ monthly active users, 400 million+ cumulative users
Listings
Tens of millions+